Main dealer haggling? ?

[smellmycheese]

A good friend of mine is going to look at a BMW 640 tomorrow in Halliwell Jones wilmslow. It's up for £27,500. Yes he's minted and mad. He told me he reckons he may get it for 27.I told him to go in and offer 25 and that's it. Would any salesman turn that down? or is it a different story in the main stealers?

[garethj]

Offer 23. If he doesn't accept, suggest you'll throw in mats and flaps

[taxi paul]

I would be paying that price but wanting an extended warranty. Don't know age of car , but when they go wrong it can bring tears to your eyes. Start off low price with a warranty and go from there.

[Sealtainn]

Have just emailed a good friend who works for a BMW dealer - am awaiting reply

[Asimo]

Get him to put the details of the car into WeBuyAnyCar. That should give him a baseline to work from...........

 

Seriously, I have found main dealers easier to deal with than general traders, quick to drop down from the sticker price of 3 to 5 year old cars.

Never spent that kind of money though.

[Matt]

It's up for £27,500. Yes he's minted and mad. He told me he reckons he may get it for 27

 

What the hell is five hundred quid when you're spending 27 grand?

[mercrocker]

One month less in debt....

[Pillock]

Two OK hookers for about two hours each. Same time or one after the other, your choice.

[Tamworthbay]

I bet they are working on a minimum of 30-40% margin so I would be looking at 24k tops, ideally 22 - 23k. I got a 12k merc for 7k for my father in law a couple of years back but it does depend on the car and how long the have had it. Haggle, haggle and haggle some more, drink their coffee and ask for more, be prepared to spend a whole day if needed. After a while the salesman will realise that he has spent two to three hours with you with no guarantee of a sale, some panic at that point and you can squeeze them then. The longer it takes the better. It's all a game and thy usually have all the cards so it's fun to change that around a bit. I love it but many people are too British to haggle.

[DavidB]

Don't forget to mention that you CAN COLEKT 2NITE M8.

[sierraman]

I'd just communicate with them through the medium of text with txt speak. Offer to swap it for your virus infested laptop and then renege on the deal by offering some half arsed excuse as to why you can't come 2nite pal

[skattrd]

What site is this?

[garbaldy]

I only managed to get 18 hunna off one of mine but did get a years warrenty and a service pack thrown in, BMW dealers don't seem to like to haggle as they say what they sell is in such demand the next punter will snap it up. They are a bit delusional.

[RoadworkUK]

I bet they are working on a minimum of 30-40% margin.

SRSLY?

 

If this is a main dealer they'll probably have about three grand across it. Chances are they had to wildly over-allow on it as a part exchange.

 

Assuming it's being sold with a year's warranty, fully serviced and valeted, two grand off would be a bloody good deal.

[Sealtainn]

Reply from friend was 'Margains are very tight at the moment, our salesmen wouldn't want to let it go for less than £26,500"

In which case do a "Brewer" and suck air through your teeth and offer £19,000 and go from there

 

Sent from my E2105 using Tapatalk

[smellmycheese]

Have just emailed a good friend who works for a BMW dealer - am awaiting reply

Superb, I await his reply eagerly. Car is a 12 plate with 30 thou up it

[Tamworthbay]

SRSLY?If this is a main dealer they'll probably have about three grand across it. Chances are they had to wildly over-allow on it as a part exchange.Assuming it's being sold with a year's warranty, fully serviced and valeted, two grand off would be a bloody good deal.

SRSLY? LOL a poor main dealer, having to give their last penny to evil part x villains? Come off it, all car dealers are rip off merchants when it comes to part exchange. The idea that a main deal wildly over allows on anything will have me laughing well into next week.

[RoadworkUK]

The idea that a main deal wildly over allows on anything will have me laughing well into next week.

Pleased to be of service, but please blot your tears of mirth.

 

Even if the customer gets bottom book value on his immaculately maintained car which needs zero prep work, there's no way that'll lead to a 30% or 40% margin.

 

Over-allowing (in lieu of discount against the new car) is becoming the norm as it's better to write money off behind the scenes than wipe off front-end chassis profit.

[Cheggers]

One month less in debt....

Assuming the buyer isn't paying cash, of course...

[martc]

Does he have any gold* jewellery he could swap for it?

[michael1703]

If your mate wants a 27k car for 23, he'd be better off visiting vw

[Guest Lord Sward]

Use ebay or Autotrader to find the cheapest like-for-like equivalent.  Then present that to a dealer.  Don't expect to buy better than the cheapest in the country.  Running a main dealer is an expensive hobby.

[The Reverend Bluejeans]

SRSLY?

 

If this is a main dealer they'll probably have about three grand across it. Chances are they had to wildly over-allow on it as a part exchange.

 

 

 

Not even that.

 

I can tell you that as an ex BMW salesdrone, the salesman will be earning £100 comms out of it, £150 tops. The dealer will have a grand out of it after tax, two at a push. You MAY get a grand off, but main dealers price cars competitively to get stuff shifted. In my time at BMW, I used to get all the chancers trying it on and plenty of dickheads trying to be Mike Brewer types. They all got the polite FO treatment, and nothing was on the pitch for more than 4-6 weeks.

[RoadworkUK]

as an ex BMW salesdrone

Ditto. Not fun.

 

After six weeks an unsold (or badly bought) car will be traded at cost to another branch or sent to the block.

[The Reverend Bluejeans]

Ditto. Not fun.

 

After six weeks an unsold (or badly bought) car will be traded at cost to another branch or sent to the block.

 

Yup. I worked for Stratstone (Pendragon) who were the opposite of King Midas - everything they touch turns to shit. Pendragon were obsessed with price matching and we found that we were selling cars for less than Arnold Shark whilst still prepping cars properly and offering the warranty.

A few colleagues went to Sytners who are a far more professional outfit. In some ways it was a great job, getting folk into their first BMW. One young bird (22-23) was dead keen on an ex demo 116i 3 door Sport we had as an ex demo. A colleague sold it and she was so disappointed, but we had an identical brand new one in the showroom. I did it for the same price as the ex demo (£17'995 iirc) and she collected it it December 23rd. She sent me an Xmas card as well. To be fair, the good customers outweighed the wankers who, as you know, can be sussed out pretty quickly. You know when someone is blowing smoke up your arse.

 

If only there was less pressure and more money. At Shitstone I never earned over £150 comms on a used car (£50 was the norm) and after one of the new car guys was royally shafted out of his £1500 quarterly bonus, he went across the road and got a job with Mercedes Benz and virtually doubled his income. The most I ever earned was £1500 a month, doing the regular 3-4 cars a week. Just wasn't worth it.

 

That, folks, is why being a smartarse in a main dealers normally gets you nowhere.

[robinmasters]

If these people think 'doing a Brewer' means making an insulting offer then walking away if the seller doesn't lower their expectations, they obviously haven't been paying attention. From what I've seen, 'doing a Brewer' means making an insultingly low initial offer, a bit of transparently insincere negotiation, then paying the asking price.

 

I might have misunderstood; if 'doing a Brewer' means wearing boat shoes, a patterned short-sleeved short and Oakley sunglasses on top of your head, there's plenty of time for that after buying the newish, big-engined BMW.

[RoadworkUK]

That, folks, is why being a smartarse in a main dealers normally gets you nowhere.

, , .

That's a main dealer salesperson naively starting, settling into and then enduring his job.

 

Shiny suit and flash car on the drive really didn't make up for having to deal with folk who have taken Brewer's expert buying advice and therefore know "all the secrets".

 

And we all laugh at the £50 tonite m8 Gumtree skool of business. Same attitude, just bigger numbers.

[trigger]

What you need to ask yourself is would Barbara Cartland have made employee of the month at Cavcraft if she keep giving £500-1000 discounts on every car sold?.

 

From what I've seen is car prices are now a lot more competitive as they want people on the forecourt, when there's 30-40 BMW 6-Series for sale on Autotrader all the same your car needs to stand out so having a competitive price gets people's attention, sadly that does mean there's next to no discount as it's already been used to make that cars price stand out in the first place.

[brownnova]

Having dealt with Halliwell Jones (Chester) I say go in on a Sunday afternoon, coz they're trying to make their sales figures, and go in low. Worked for me....

[UltraWomble]

 

That, folks, is why being a smartarse in a main dealers normally gets you nowhere.

Ive bought a few times from main dealers and apart from once where I paid full-screen price and ddnt haggle at all on the car ( because it was worth it and I wanted it and I got a damn good offer for the trade-in).

 

Normally its a case of if I offer the screen price would you give me "x" for mine, or can I give you mine and "x" for that. I dont (IMHO) take the piss and invariably have got the car for what I wanted. Im sure the salesman has made some commission and another car sold. If I think its overpriced and way out of my budget then the chances of getting it for what I think are slim, so I Wouldnt Offer anything ( and no, Im not offering DodgyTom £50 for that fupping Metro) and risk being insulting in their eyes or being given the bums rush.