Module 7..
Fight or flight.
Imagine you are walking through a forest alone and hear the rustling of leaves and the ominous crack of a branch behind you. You freeze, listening hard to figure out what is back there. For fucks sake it could be a 1991 mark 5 Escort diesel with a full service history with a reasonable asking price of three hundred and fifty pounds. You turn slowly and see a E36 staring at you, ready to drive away for a good cash offer. Your heart is racing and you are rigid with fizzing energy. You have three choices: stay frozen, run, or turn and fight. And buy fight, I mean BUY A CAR.
The fear responses are generally considered:
1. Bid low and Avoid (vigilance, scan for bargains, avoid the danger if possible)
2. Flight (submission or retreat. I.e. be a timewaster)
4. Fight (dominance or attack buy doing a buy)
5. Freeze (immobility, paralyzed in fear, “scared stiff”)
6. Fold/Faint (bad fright immobility, helplessness, “panic attacks,” or dissociation once captured)
When humans detect a possible bargain car, the signals go to various parts of the brain, which triggers the adrenal glands to release hormones such as epinephrine (adrenaline). The body instantly responds with increased blood flow, heart rate, breathing, and sweating, left foot twitching in the case of manually geared cars, all preparing the body to quickly make an offer or shit pant. This process happens at a biochemical level that we are unaware of, yet is so powerful it allows us to instantly jump out of the way of a runaway car.
These hormonal responses also heighten the emotions. When you feel the urge to buy a reasonably priced car, your emotions are on high alert and can feel overwhelming. If you have ever been in a car accident, you know the sensation of your heart pounding and palms getting clammy afterward. You may also have shidded pant. This is nothing to be ashamed of. You may have been quick to anger afterwards they may have been nice trousers– did you want to yell at the other driver even if the accident was your fault? And let's face it, it was. Later, you may have felt shaky and tearful and wanted to leave the scene (flight). After stressful situations, such as arguments or crying, we often feel exhausted (fold response) and want to buy a brand new Kia on finance. You may not have realized you were at the mercy of a primal survival reaction.
The best way to remain prepared is to always carry £400 cash along with a spare pair of brown or yellow underpants.